As a result of the substantial amount of audio advertising we purchase in Los Angeles, Hybrid’s clients benefit from some of the lowest rates in the industry.
Whether you’re targeting B2B or B2C, locally within LA county or nationally, direct response or branding, we can help promote your product or service.
In order to maximize any campaign, Hybrid Media puts an emphasis on evaluating the details of every dollar spent on your Los Angeles radio ads.
From constant testing and roll-out, every audio channel is continually optimized for maximum ROI performance to make sure you’re reaching the right Los Angeles audience.
An important tool for an effective campaign for clients is Hybrid Media’s vast historical rate and category performance database of radio ads in Los Angeles.
Put 300+ years of marketing and media experience to work. We’ve built un-matched Los Angeles radio marketplace knowledge so you don’t have to.
How can you truly know your cost per acquisition if you are in the dark about the actual cost of your media? That’s why unlike some radio advertising agencies in Los Angeles, at Hybrid we provide our clients with precise affidavits for all ads or media purchased.
Once we have thoroughly reviewed each week’s results, our client’s receive a detailed analysis for all costs placed on each station, network or podcast. This ensures that every client’s campaign dollars are being managed and optimized on a weekly basis.
We do our homework and use the latest technology
We listen and plan according to your goals and objectives
We are fluent in effective and direct messaging
We find the shows that perfectly sync with you
We collect and meticulously analyze data
Statistics at a glance
Revenue spent on LA Radio alone in 2019
Listeners per Month (June 2020)
of Americans ages 12 or older listened to terrestrial radio
Average U.S. consumer with radio content, or one hour and 42 minutes per day
Kevin has over 20 years of media and marketing experience, with his core focus all things audio. Beginning with ABC Radio in 2000, he sold local spot radio in New York and for the 20 Owned and Operated ABC radio properties. Following that success, in 2004 he became Business Development Manager at Integrated Marketing & Promotional Services. Kevin moved on in 2005 and helped develop an online exchange of inventory between broadcasters and clients at the publicly traded Softwave Media Exchange. In 2007, Kevin helped launch Hybrid Media Services as a founding partner.
Kevin oversees the media and sales departments at Hybrid. Under his leadership for over a decade, Kevin has guided Hybrid to become one of the leaders in the direct response radio industry. Kevin has a diverse category background in finance, patient recruitment, auto, education, insurance, nutraceuticals and many more.
Kevin has a BA from Hobart College and lives in Pleasantville, NY with his wife Tina and three sons, Jack, Tyler & Dylan.
Jay started his career in the radio industry with national rep firm Eastman Radio in 1971 and over the next 32 years worked at Christal Radio and Infinity Broadcasting (later becoming CBS Radio) where he headed the new business division in New York. He left CBS in 2003 to launch IMPS, Inc. which in 2007 became known as Hybrid Media Services. Over 47 years, Jay held sales management positions in all sectors of the industry giving him a unique perspective when working with our clients at Hybrid Media.
Jay currently resides in Chappaqua with his wife Suzanne and enjoys playing golf and spending time with his family.
