National Radio Advertising

Build national brand awareness and drive sales.

Better Audio Planning & Measurement Starts Here.

How we work

Hybrid Media has spent over 15 years with a singular focus on leveraging the power of radio to benefit our clients. With a 100% focus on radio advertising, we aren’t distracted by other marketing channels.

Delivering the results

We leverage the four platforms of radio – AM/FM, Satellite, Streaming and Podcasts – to deliver the results you define as “success.”

Check Out Our Audio Campaigns

Read more about our successful campaigns

Why Us?


Full Transparency

From initial planning to post-campaign, we guarantee to provide the most accurate data that will heighten expectations for all advertising businesses.


Hybrid Media has years of historical data that will ensure we are providing focused and optimal media execution to achieve your company goals.


Hybrid provides a full-service of creative possibilities. We strive to prove our creative messaging works from copy collaboration to the finished recorded production.


The Hybrid team has decades of extensive advertising and marketing experience, with knowledge in direct response radio, podcasting & streaming.


Keeping the client’s performance in mind, we continually optimize media to maximize ROI. Our goal is to ensure every dollar is spent efficiently to drive response.

Discover How National Radio Advertising Can Get You Higher Quality Leads – Faster Than Other Advertising Channels

National Radio Audience

1 %
of Americans

listen to terrestrial (AM/FM) radio on a weekly basis. In fact, more Americans listen to the radio (293 million) than use Facebook (180 million).

1 %
of listeners
would try a brand or product endorsed by their favorite radio personality. Half of radio listeners have a favorite radio personality whom they have been listening to 8 years on average.
1 %
of listeners

believe radio ads are a fair trade for their listening time. Interestingly enough, the radio audience data shows that radio listeners accept more ads than TV and streaming consumers.

Why Run A National Radio Campaign?

Running a national radio campaign allows your brand or message to be heard across the US and reach the most listeners possible. Contact us today to inquire about our radio ad network and how we can help you run national radio ads today.


Case Studies


Insurance Client X was launched with the goal of providing worker’s compensation legal services exclusively to small businesses.


Kane11 was launched with the goal of providing sock sizes for men and women that are the exact size of your feet via the direct to consumer marketplace.


We work with the following audio advertising services

National Radio Advertising FAQ

Most frequent questions and answers about national radio ads

If you’re interested running a national radio ad, you’ll want to work with an experienced radio ad agency. Put Hybrid Media’s 300+ years of marketing and media experience to work for you.

Direct Response advertising focuses on delivering ROI by quickly capturing the attention of listeners and leading them to a call to action. At Hybrid Media, we purchase millions of dollars of low-cost media each week, resulting in significant savings for all of our clients. How much can you save? Contact us for a free consultation today!

Most people who buy radio don’t just buy one ad on one channel. They buy frequency, over a few channels at various times. The channels should have content that skews to the audiences you are trying to reach. That’s where HYBRID MEDIA can help. We’ll focus on the advertising details, you focus on your business. Call us today.

National radio advertising costs differ based on many different factors. National radio advertising rates or national radio ad cost may vary based on location, network, station, service, type of ad, program, time, and more, but the good news is that national radio advertising campaigns with Hybrid Media will provide you with measurable results. It’s fairly easy to receive information on how many prospects are clicking on your ads or completing the forms that you have requested information for. The more data you have, the better. Over the years, Hybrid Media has purchased hundreds of millions of dollars on Network, Satellite, Local and Podcast advertising audio, giving us the ability to test and scale efficiently for multiple verticals.

Advertisers can choose between two types of network radio buys: Network and Syndication.

Network Buys: Advertisers buy time in all national markets based on demographics. These buys offer great coverage, lower frequency and high efficiency due to low rates, usually set under .$5 CPM (cost per thousand impressions).

Syndication Buys: Advertisers buy time in specific radio shows like “The Rush Limbaugh Show,” “The Howard Stern Show” and others; these programs are purchased on consumer demographics, interests and content-relevancy. For reach and targeted frequency, combine a syndication buy with a national buy.

Radio reaches more Americans each week than any other platform, at a whopping 92% of the 18+ population. it comes to stretching across age, gender and ethnicity, advertisers can count on radio to connect with more consumers than TV, mobile or digital.

Audio-based content is one of this decade’s booming media trends, capturing the imaginations of consumers across all devices and wherever they go. It is audio that drives the podcast, the streaming services and the smart speaker — not to mention, audio being the critical element that enhances video messages.

So yes, it’s safe to say that national radio commercials are a great way to reach an audience. 

Call the experts at Hybrid Media today to find out not only how, but more importantly, why? It might make better sense for you to advertise across not only your favorite radio station, but on other stations to reach your best customer. Put our team’s 300+ years of marketing and media experience to work for you today and call us.

National network radio is a cost-efficient way to accomplish large reach across many demographic segments of various interests and life stages.

If you are currently investing in 8-15 major radio markets, it may be time to consider national network radio.

Tap into syndicated programming talent with endorsements to influence their loyal listeners into considering your product or service.